Is marketing your second or even third language? What funny marketing mistakes have you made in the past? Well whatever mistakes you may have made, believe it or not you are not alone! Have you ever heard the saying “failure makes you wiser” … these are words to live by – failing is only learning. […]
In todays digital era of tough competition, anyone who has a website wants to get found online. Whether you sell products or services, you need customers from every possible source. To reach your target audience, you are required to do a lot of online marketing. In any case, as a business manager or a business […]
With every client we work with at Your Digital Solution, we start by asking “Tell me what you do and who your ideal clients are?” And the response we get can be surprising, amazing, confusing … anything but clear and focused. This is a big issue! Without being clear and focused, you can’t digitally market […]
Google Ads is a strong tool that businesses around the world use to generate fast traffic and if possible, sales. It’s something that has to be done in a certain way and Google is delighted to assist you as far as giving you access to information and guiding you on setting up a campaign. However, […]
There are many different elements which go into online advertising. Regardless of whether you are a new Google Ads user or just looking to refresh your current campaigns, you might be seeing or hearing about Search Ads and Display Ads. So, let’s deconstruct each and learn more. Display Advertising Some websites promote display ads, which […]
With the rise of many social media platforms, networking has become very easy thus spreading word about your products or services online can be done with a solid social media strategy. Facebook is known as the best in terms of insights, features and audience. However, just because the platform is great for advertising, it doesn’t […]
A deal is usually made up of 3 primary stages. The initial part involves offering someone something, then someone decides to embrace and accept this offer, and finally closes the deal. Out of the three parts, closing the sales deal is the most overwhelming of them all. A small business owner may face a lot […]
As you may have already noticed, your local shops are already filled with Christmas decorations. If you are a business owner, it is essential to realise that Christmas is the biggest seasonal trend of the year. As holidays are just around the corner, you’ll need to prepare your business for the Christmas break as soon […]
Have you ever wondered why your blog does not appear at the top of relevant search results? Search Engine Optimization (SEO) is a practice carried out to enhance your web pages in the eyes of Google and rank your website higher on search engines. SEO can work to ensure that your business is better placed, […]
Instagram is known as one of the hottest social networks at the moment. Besides being easy to use, Instagram is visually appealing and simple to access from everywhere you go. If you still don’t have an Instagram account, there is no better time than now to get started. Luckily, YDS is always here to help […]