Blog Posts

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Why You NEED to Know about Domain Authority

What is Domain Authority (DA)? It is important to start off this article by stating that DA is not a Google Ranking Metric. It is in fact a Moz-made Ranking Metric (developed by Moz) which shows you how Moz views your website, in the eyes…
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Search Engine Optimization Explained

Most of you probably already know that SEO stands for Search Engine Optimisation. This actually is the practice of increasing the quality and quantity of your website’s traffic through organic search engine results. In order to better understand…
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How to Build Links for SEO

The truth is, there are three important elements you should focus on when trying to improve your SEO (Search Engine Optimisation): content, user experience, and links. And, building links is usually the most challenging one because you don't…
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How to use Keywords the Right Way

In general, people find blog content through search engines. Hence, it is important that bloggers apply a successful content strategy by using keyword research. Luckily for you, Your Digital Solution (YDS) is here to help bloggers explore the…
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Comparison of Google clickthrough rates by position

It’s no surprise that everyone wants to rank higher for their chosen keywords, which requires putting a lot of time and effort into their digital strategy. According to research, the average CTRs (clickthrough rates) by its position in…
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More Powerful Local Marketing

Not every business is trying to sell products to the other side of the world. In fact most need to win customers from within a 20km radius. With global marketing tools like Google and Facebook this is getting more difficult, as competitors can…
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Simple Strategies for Successful Content Marketing

Nowadays, content marketing is probably one of the most important things you should concentrate on if you want to take your business to the next level. Luckily, Your Digital Solution (YDS) is here to help you achieve your goals and provide you…

Why Maintaining Healthy Customer Relationships is SO Important

Maintaining excellent relationships in business means everything! In order to maintain a strong working relationship with your customers, you need to establish trust and transparency on both sides. You may have heard the expression “Make…
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The Best Tools and Resources for Designing Easy-Navigation Websites

When designing a website, it is really of the utmost importance to make it accessible to all people including those with some form of disability. Hence, make sure that having an accessible design is a priority and part of your regular practice. If…
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6 Reasons why your Social Media Efforts aren’t getting any Results

Have you ever wondered why your efforts to market your products via social networks are not bearing fruits? In this article we will discuss the most common reasons why your social media efforts aren’t getting any results. 1. Disconnect…