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The Best Social Media Scheduling Apps

Nowadays, maintaining an active social media presence is key for businesses and influencers. However, if you want to be successful you have to put a lot of time and effort into it. Luckily, Your Digital Solution (YDS) is here to help you. What…
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Why Instagram and Facebook are Scrapping Likes

Wondering why Instagram and Facebook are scrapping likes? Well, so are we! So, we thought we would do a little digging and this is what we found out! First of all, let's see how it all started! This April, Instagram started its test -…
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The Truth about Negative Reviews Online

Everyone who owns a business has dealt with one or two bad reviews at some stage... and then there's those who have dealt with more than just a few. It's unpleasant and overwhelming to say the least. Some reviews are warranted while others aren't.…
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Why You NEED to Know about Domain Authority

What is Domain Authority (DA)? It is important to start off this article by stating that DA is not a Google Ranking Metric. It is in fact a Moz-made Ranking Metric (developed by Moz) which shows you how Moz views your website, in the eyes…
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Search Engine Optimization Explained

Most of you probably already know that SEO stands for Search Engine Optimisation. This actually is the practice of increasing the quality and quantity of your website’s traffic through organic search engine results. In order to better understand…
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How to Build Links for SEO

The truth is, there are three important elements you should focus on when trying to improve your SEO (Search Engine Optimisation): content, user experience, and links. And, building links is usually the most challenging one because you don't…
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How to use Keywords the Right Way

In general, people find blog content through search engines. Hence, it is important that bloggers apply a successful content strategy by using keyword research. Luckily for you, Your Digital Solution (YDS) is here to help bloggers explore the…
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Comparison of Google clickthrough rates by position

It’s no surprise that everyone wants to rank higher for their chosen keywords, which requires putting a lot of time and effort into their digital strategy. According to research, the average CTRs (clickthrough rates) by its position in…
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More Powerful Local Marketing

Not every business is trying to sell products to the other side of the world. In fact most need to win customers from within a 20km radius. With global marketing tools like Google and Facebook this is getting more difficult, as competitors can…
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Simple Strategies for Successful Content Marketing

Nowadays, content marketing is probably one of the most important things you should concentrate on if you want to take your business to the next level. Luckily, Your Digital Solution (YDS) is here to help you achieve your goals and provide you…